We are pleased to announce a new council of small business experts called the “Project REV Pros” including industry luminaries -- Chris Brogan, Gene Marks and Melinda Emerson -- who will provide advice, expertise and feedback to small business owners and entrepreneurs participating in Deluxe’s Project REV 2012 program, as...
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Small Business Marketing
Having sold a business in the past (a bookstore), I've been through the process and it’s not easy. There are contracts and details and a heck of a lot of paperwork. The reality is that when I started the business I had no intentions of ever selling it; I assumed...
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It was by accident when I first discovered the power of speaking as a marketing tactic for my business. I was invited to speak to a group of women business owners and share how I had built my business. The energy of a captive audience was intoxicating, and afterward many...
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The 3 Habits of Successful Social Sellers “The key is to focus on solving customers’ problems first and choosing technology or “social space” later.” How to socialize when no one is talking Struggling to gain traction in the social sphere? Trying humanizing your brand, interact with your customers, start conversations. Discovery...
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Unconventional Marketing for Boring Businesses Get out of your box, find creative ways to market. You never know what might surprise you and work. How to Spend Your Marketing Money Wisely “Instead of writing a marketing plan that includes as much as possible, next time write one that includes as...
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Getting Media Coverage: 5 Things You Need to Know Leadership: How to Say ‘No’ While Also Inspiring People Making Email More Productive As A SMB 5 tips for building a successful rewards program Personalized Marketing Brings Rewards and Challenges Low Ratings, Hidden Treasures: Bonds You Need To Own Making Email...
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Three Traits of Successful Entrepreneurs Practical, Purposeful and Impatient For Small-Business Marketers, Are Fewer Channels Better? Focusing on a few channels might work better than trying to be on every channel, all the time. The New Rules of Building Customer Loyalty That’s cool that you offer punch cards and priority...
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8 Tips for Using Social Blogging to Grow Your Business Tips to help you make the most of social blogging. Whatever You Feel Compelled to Do, Don’t Think before you send that email. Trust me, you’ll be glad you did. Four Things I Want You To Remember Me By Fabulous...
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10 ways to create genuine fans for the long term Fantastic suggestions for keeping your fans around for awhile, without annoying them with spam-like messages. Optimizing Social Media Pages for Search SEO on a website is just as important as SEO on social sites. 6 Social Media Metrics for SMBs...
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